Depending on the story you refer to, Cupid has various roots, dating back thousands of years. In Greek mythology, Cupid was known as Eros, the son of Aphrodite, goddess of love and beauty. In Roman mythology, Cupid was the son of Venus. Jealous of hu..

They are great at changing light bulbs, fixing things around the house and removing spiders from the bathroom but when it comes to choosing the right diamond engagement ring, men need all the help they can get. At Amidon Jewelers we have seen many me..

On the First day of Christmas my true love gave to me, A partridge in a Pear Tree… Well, no partridges here, but how about a Men’s ring made with tree bark? (not a pear tree, but still a tree) 8mm Black Zirconium Ring with Raised Center..

  Choosing your diamond engagement ring is a once-in-a-lifetime affair, and one you want to know you’ll be happy with for the rest of your life. There are many options for purchasing a diamond engagement ring, and many-brides-to-be draw i..

Choosing a diamond cut for your diamond engagement ring is a personal choice, and this week we take a look at one of the most popular, the princess cut diamond. The square shape of the princess cut diamond works well in a multitude of ring settings, ..

When it comes to choosing between gold and platinum for your diamond engagement ring setting and your wedding rings, many soon-to-be brides and grooms aren’t sure if they should be choosing one precious metal over the other. Gold and platinum a..

    When it’s time to ask your girl to spend the rest of her life with you, you want to make sure the diamond engagement ring you give her reflects the love you feel. You want the best possible diamond you can afford, which means only..

There is something so romantic about a boho bride, a light and airy beauty that combines the elegant style of the  Great Gatsby with a late 1960’s flower child ease. Today’s jewelry artisans are happily incorporating the boho influe..

  If you’re thinking of buying a pre-set diamond engagement ring, you probably won’t be surprised by the incredible number of beautiful designs available to choose from. Still, it’s important to head into ring shopping mode ar..

You know you want your diamond engagement  ring to be unique, like you. Let’s face it, there are so many talented jewelers creating exquisite diamond engagement rings, it’s amazing a girl can narrow it down to just one.   An..